Perceptual Differences of Marketing
Journals: A Worldwide Perspective
Vasilis Theoharakis, Athens Laboratory of Business Administration (ALBA)
Andrew Hirst, Loughborough University
Marketing Letters, 13:4, 389-402, 2002
|
Rank |
Worldwide |
North America |
Europe |
|
1 |
J. of Mktg Research |
J. of Mktg Research |
J. of Mktg |
|
2 |
J. of Mktg |
J. of
Consumer Research |
J. of Mktg Research |
|
3 |
J. of
Consumer Research |
J. of Mktg |
J. of
Consumer Research |
|
4 |
Mktg Science |
Mktg Science |
Int値 J.
of Research in Mktg |
|
5 |
Mgmt
Science |
Mgmt
Science |
Mktg Science |
|
6 |
Int値 J.
of Research in Mktg |
J. of
Consumer Psychology |
Harvard
Business Review |
|
7 |
Harvard
Business Review |
Harvard
Business Review |
J. of the
Acad. of Mktg Sci |
|
8 |
J. of
Retailing |
J. of
Retailing |
J. of
Retailing |
|
9 |
J. of the
Acad of Mktg Sci |
Int値 J.
of Research in Mktg |
J. of
Business Research |
|
10 |
J. of
Consumer Psychology |
Mktg Letters |
European
J. of Mktg |
|
11 |
Mktg Letters |
J. of
Personality & Social Psychology |
Mgmt
Science |
|
12 |
J. of
Business Research |
J. of the
Acad. of Mktg Sci |
J. of
Advertising Research |
|
13 |
J. of
Advertising Research |
J. of
Advertising |
J. of
Advertising |
|
14 |
European J.
of Mktg |
J. of
Advertising Research |
Industrial
Mktg Mgmt |
|
15 |
J. of
Advertising |
J. of
Business Research |
Adv in
Consumer Research |
|
16 |
J. of
Personality & Social Psychology |
Sloan
Mgmt Review |
Mktg Letters |
|
17 |
Adv in
Consumer Research |
J. of
Business |
Strategic
Mgmt Journal |
|
18 |
Sloan
Mgmt Review |
Adv in
Consumer Research |
J. of Mktg Mgmt |
|
19 |
J. of
Product Innov Mgmt |
Organizational
Behavior & Human Decision Processes |
Sloan
Mgmt Review |
|
20 |
J. of
Business Research |
J. of
Public Policy and Mktg |
J. of
Int値 Business Studies |
|
21 |
Industrial
Mktg Mgmt |
J. of
Product Innov Mgmt |
California
Mgmt Review |
|
22 |
California
Mgmt Review |
Decision
Sciences |
J. of
Product Innov Mgmt |
|
23 |
Strategic
Mgmt J. |
California
Mgmt Review |
J. of
Consumer Psychology |
|
24 |
J. of
Int値 Business Studies |
European
J. of Mktg |
Psychology
and Mktg |
|
25 |
Psychology
and Mktg |
Psychology
and Mktg |
J. of
Business |
|
26 |
Decision
Sciences |
Strategic
Mgmt J. |
J. of Int値
Mktg |
|
27 |
J. of
Public Policy and Mktg |
JEP-Learning
Mem & Cogn |
Decision
Sciences |
|
28 |
Organizational
Behavior & Human Decision Processes |
J. of
Int値 Business Studies |
Int値 J.
of Advertising |
|
29 |
J. of Mktg Mgmt |
J. of Personal
Selling & Sales Mgmt |
J. of the
Market Res Soc |
|
30 |
J. of
Int値 Mktg |
Industrial
Mktg Mgmt |
Business
Horizons |
|
31 |
JEP-Learning
Mem & Cogn |
J. of
Service Research |
J. of
Consumer Mktg |
|
32 |
J. of
Personal Selling & Sales Mgmt |
J. of Int値
Mktg |
J. of
Personality & Social Psychology |
|
33 |
Business
Horizons |
Business
Horizons |
J. of
Market Focused Mgmt |
|
34 |
J. of
Service Research |
Mktg Mgmt |
J. of
Strategic Mktg |
|
35 |
J. of the
Market Res Soc |
J. of the
Market Res Soc |
J. of
Services Mktg |
|
36 |
J. of
Consumer Mktg |
J. of
Consumer Mktg |
J. of
Personal Selling & Sales Mgmt |
|
37 |
J. of
Services Mktg |
J. of
Services Mktg |
J. of
Public Policy and Mktg |
|
38 |
Int値
Journal of Advertising |
J. of
Market Focused Mgmt |
Organizational
Behavior & Human Decision Processes |
|
39 |
J. of
Market Focused Mgmt |
J. of Mktg Mgmt |
J. of
Service Research |
|
40 |
Int値 Mktg Review |
Int値 J.
of Advertising |
Int値 Mktg Review |
For full results download the PDF file found here: www.alba.edu.gr/survey/mktg