This summer is Digital!

Wednesday, 10/05/2017

The Professional Diploma in Digital Marketing by ALBA’s Executive Development department in cooperation with Socialab, Digital First Advertising Agency, receives now applications for its intensive summer course. The purpose of the course, starting on May 22nd, is to equip the participants with the essential digital knowledge and prepare them for the new digital challenges and job opportunities that await in September.

The Diploma has been running for three successful years counting 20 batches, and is constantly revising its content according to the latest trends and market developments while preserving its value for money philosophy.

Participants who will join the summer course will have the chance to take part in a new section including Ad Tech, Mar Tech and Digital PR.

The course consists of lectures that offer integrated knowledge of digital marketing. Moreover, there are workshops during which, participants have the chance to experience hands on various aspects of digital marketing. Participants will also be provided with insights through case studies from the areas of media strategy and social media. In addition, the Diploma has proved to be an extremely effective networking tool since participants get to know executives from the industry.

The Professional Diploma in Digital Marketing program is accredited by the Digital Marketing Institute and consists of 12 sessions in class, 3 sessions in PC labs and 53 hours of online tutorials offering participants the chance to integrate the theory better by watching application of the knowledge they have acquired.

Through the program participants will have the chance to use for free services from partners of the program (for limited amount of time) in order to familiarize themselves with the potentials of digital marketing and to have integrated knowledge of the new practices companies use to stay in the top.

Up until now, more than 840 executives, from more than 75 different companies, have participated in the program.

 

To learn more send us an email at  [email protected] or call Mrs. Vivian Papazoglou at +30 211 800 6402

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